Untangled: The Usability Sciences Podcast

Season 1, Episode 5 | How to improve the ecommerce customer experience

Untangled: The Usability Sciences Podcast Season 1, Episode 5
In the fifth episode of Untangled: The Usability Sciences Podcast, hosts Peter Welpton and Adrienne Guillory discuss Adreienne’s history in the user research space, the benefit of patience for product managers and product designers looking to have impact inside their organizations, the dangers of company growth on the usability of a software platform, and how businesses can remove points of friction from the modern ecommerce shopping experience.
Have a topic you’d like to see discussed? Leave a comment below and we’ll consider it for future episodes. 
"Untangled: The Usability Sciences Podcast" is hosted by Peter Welpton and Adrienne Guillory and brought to you by Usability Sciences Corporation, a user research firm based in Dallas, Texas. The Usability Science Podcast brings you insightful discussions on cutting-edge topics in user experience every month.
To learn more about Usability Sciences or to talk to someone on the team, visit https://usabilitysciences.com/.

Episode 4, Season 1| Qualitative vs. Quantitative – Choosing the Right Research for Your Product

Untangled: The Usability Sciences Podcast Season 1, Episode 4
In the fourth episode of Untangled: The Usability Sciences Podcast, hosts Peter Welpton and Adrienne Guillory shift the conversation away from why you need to make research a central part of your product development process to talk about how that research is conducted. That includes conversations on the difference between qualitative and quantitative research, why certain types of research are better for answering certain questions, and what you get from strategic research versus tactical research.
Have a topic you’d like to see discussed? Leave a comment below and we’ll consider it for future episodes. 
"Untangled: The Usability Sciences Podcast" is hosted by Peter Welpton and Adrienne Guillory and brought to you by Usability Sciences Corporation, a user research firm based in Dallas, Texas. The Usability Science Podcast brings you insightful discussions on cutting-edge topics in user experience every month.
To learn more about Usability Sciences or to talk to someone on the team, visit https://usabilitysciences.com/.

Episode 3, Season 1| Concept Testing, Piloting, and the Missteps of AI in the Fast Food Industry

Untangled: The Usability Sciences Podcast Season 1, Episode 3
In the third episode of Untangled: The Usability Sciences Podcast, hosts Peter and Guillory talk about concept testing and piloting, including how McDonald’s failed AI drive-thru experiment is actually an example of testing working like it should. They also discuss how, despite some severe consequences, companies using dark patterns in their product design are making that choice intentionally, and how better messaging could negate frustrations from food delivery app users when things out of the app developers control—like increased food costs—cause an overall increase in prices.
Have a topic you’d like to see discussed? Leave a comment below and we’ll consider it for future episodes. 
"Untangled: The Usability Sciences Podcast" is hosted by Peter Welpton and Adrienne Guillory and brought to you by Usability Sciences Corporation, a user research firm based in Dallas, Texas. The Usability Science Podcast brings you insightful discussions on cutting-edge topics in user experience every month.
To learn more about Usability Sciences or to talk to someone on the team, visit https://usabilitysciences.com/.

Episode 2, Season 1| Redefining Minimum Viable Products with a User-Centric Approach

Untangled: The Usability Sciences Podcast Season 1, Episode 2
 
In the second episode of Usability Science’s podcast, Peter and Adrienne start off by discussing how they landed on the show’s new official title, “Untangled: The Usability Sciences Podcast.” From there, they share thoughts about the potential flood of low-quality apps after the introduction of new AI tools from Apple and advances to ChatGPT recently announced by OpenAI, offering some practical insights on how these tools should (and shouldn’t) be used. Shifting gears, the conversation moves to the rise of conversational design and the importance of testing for AI interfaces and the challenges they present. The main segment—The Conversation—explores the topic of Minimum Viable Products (MVPs), questioning if startup culture's obsession with "failing fast" might be more harmful than helpful. The hosts share thoughts on how companies can redefine "viable" from a user-centric perspective to gather more accurate data and generate genuinely helpful concepts.
 
"Untangled: The Usability Sciences Podcast" is hosted by Peter Welpton and Adrienne Guillory and brought to you by Usability Sciences Corporation, a user research firm based in Dallas, Texas. The Usability Science Podcast brings you insightful discussions on cutting-edge topics in user experience every month.
 
To learn more about Usability Sciences or to talk to someone on the team, visit https://usabilitysciences.com/.

Episode 1, Season 1 | The Usability Sciences Podcast

Episode 1 of "The Usability Sciences Podcast," hosted by Peter Welpton and Adrienne Guillory and brought to you by Usability Sciences Corporation, a user research firm based in Dallas, Texas. The Usability Science Podcast brings you insightful discussions on cutting-edge topics in user experience every month.
 
In today's episode, Peter and Adrienne Guillory discuss subjects such as the evolution of service tiers in software, the disappearance of the gamer identity on user testing, and the integration of AI in user experience testing. From the importance of early research to the pitfalls of rushed product launches, join us for engaging insights and expert perspectives on navigating the ever-changing landscape of user experience.